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AI Search & GEO Citations
Generative Engine Optimization (GEO) across ChatGPT, Gemini, and Perplexity.
What is Generative Engine Optimization (GEO)? Read Guide ↓
How to track and optimize your brand citations in AI answer engines.
GEO measures how frequently and favorably your brand is cited by generative AI engines when users ask high-intent commercial prompts. SEO Runway queries ChatGPT, Gemini, Perplexity, and Google AI Overviews.
Adding Tracked AI Prompts Read Guide ↓
Configure customer prompts and queries to benchmark AI citation share.
In AI Search > Prompts, add natural language buyer queries (e.g. "Best CRM for real estate brokers in Chicago"). The system periodically queries AI models and checks if your brand URL is cited as a source.
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