How to Configure Custom White-Label SMTP Infrastructure for Automated Client Emails
Send automated reporting notifications, task alerts, and password resets directly from your agency's email domain (reports@youragency.com) with SPF/DKIM verification.
DDavid K. Vance Managing Partner, Agency OperationsOct 14, 2026 7 min read
SEO Runway Platform Verified: This guide utilizes live telemetry, algorithms, and automated workflows from the Organization Settings & Mail Integration (Navigation coordinate: /settings/mail/).
1. Why Sender Identity Matters for White-Labeling
A client who sees an email from notifications@seorunway.com immediately realizes your agency uses third-party software. Routing all notifications through reports@youragency.com preserves your proprietary software positioning and eliminates brand confusion.
LIVE PLATFORM SCREEN & TELEMETRY
SEO Runway Organization Settings & Mail Integration — Active Workspace
Below is the exact production screen with live parameters and dummy data illustrating the diagnostic findings and remediation buttons.
How to Read & Execute on This Screen in SEO Runway
①Full White-Label Domain Masking
Host the portal on your client's own CNAME subdomain with custom logo, favicon, and brand colors.
②Automated PDF Report Dispatch
Generates executive PDF summaries at 08:00 UTC on the 1st of every month without manual designer hours.
③Client Approval Kanban
Allows clients to review proposed SEO changes, metadata updates, and content briefs with 1-click approvals.
2. Setting Up Custom SMTP in SEO Runway
Navigate to Organization Settings → Email & SMTP. Enter your SMTP host, port, username, and password. Send a test email to verify that DKIM authentication passes cleanly.
// WORKFLOW VERIFICATION BENCHMARKSTATUS: PRODUCTION READY
Fantastic actionable guidance. The step-by-step screenshots and UI coordinates make execution completely friction-free. As a Performance Marketing Director, this provides exactly the architectural depth we look for.
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Amina Al-MansoorOct 14, 2026
Fantastic actionable guidance. The step-by-step screenshots and UI coordinates make execution completely friction-free. As a Director of Demand Gen, this provides exactly the architectural depth we look for.
Fantastic actionable guidance. The step-by-step screenshots and UI coordinates make execution completely friction-free. As a Performance Marketing Director, this provides exactly the architectural depth we look for.