SEO Runway Platform Verified: This guide utilizes live telemetry, algorithms, and automated workflows from the Settings & GA4 Integrations Module (Navigation coordinate: /projects//settings/integrations/).
1. The Default Attribution Blind Spot
Because Google Maps is technically an organic search surface, GA4 records visitors simply as 'google / organic'. This prevents marketing directors from understanding whether traffic came from a blog post, a localized landing page, or the Google local 3-pack.
LIVE PLATFORM SCREEN & TELEMETRY
SEO Runway Settings & GA4 Integrations Module — Active Workspace
Below is the exact production screen with live parameters and dummy data illustrating the diagnostic findings and remediation buttons.
How to Read & Execute on This Screen in SEO Runway
①Interactive Radius Slider
Adjust grid spacing from 0.5 km to 10 km to test how far your Google Map ranking authority travels.
②Google Business Profile Sync
Syncs NAP (Name, Address, Phone), opening hours, and holiday schedules across 50+ business directories.
③Automated Review Campaign Queue
Dispatches SMS and email review invitations after appointments to systematically increase 5-star ratings.
2. Configuring UTM Tracking in SEO Runway
In SEO Runway → Local SEO → Location Profile, update your website URL field with pre-formatted UTM parameters. SEO Runway verifies that tracking links resolve cleanly with 200 OK responses.
// WORKFLOW VERIFICATION BENCHMARKSTATUS: PRODUCTION READY
Incredible breakdown. We implemented this exact workflow last week and already saw a noticeable shift in our telemetry. As a Agency Founder & Managing Director, this provides exactly the architectural depth we look for.
L
Laura BennettSep 24, 2026
Fantastic actionable guidance. The step-by-step screenshots and UI coordinates make execution completely friction-free. As a VP Marketing, CloudScale, this provides exactly the architectural depth we look for.
Incredible breakdown. We implemented this exact workflow last week and already saw a noticeable shift in our telemetry. As a Agency Founder & Managing Director, this provides exactly the architectural depth we look for.