Short answer: SuiteDash is the most complete all-in-one client portal for agencies, covering files, invoices, projects and CRM. SEO Runway is the best fit for SEO and marketing agencies that want clients to log in to the live project: the client role sees deliverables and reports only, with approvals and chat in the same place. Copilot (Assembly) offers the most polished modern portal experience.
Disclosure: SEO Runway is our product. We ranked it using the same criteria as every other tool, and noted where others do better.
Quick picks
- Most complete all-in-one portal: SuiteDash
- Best portal on live marketing work: SEO Runway
- Most polished: Copilot (Assembly)
- Best reporting portal: AgencyAnalytics
- Best for freelancers: HoneyBook or Dubsado
Client portal software compared
| Tool | Client logins | Approvals | Reports | Chat | Branding | From |
|---|---|---|---|---|---|---|
| SuiteDash | Yes | Yes | Files | Yes | Full white-label | ~$19* |
| SEO Runway | Client role | Sign-offs | Live white-label reports | Client chat | Logo | $49 |
| Copilot (Assembly) | Yes | Forms | Embeds | Yes | Custom domain | See site* |
| AgencyAnalytics | Yes | No | Live dashboards | Partial | Custom domain | ~$79* |
| Moxo | Yes | Yes | Files | Yes | Yes | See site* |
| Clinked | Yes | Yes | Files | Yes | White-label | See site* |
| HoneyBook | Yes | Contracts | No | Yes | Partial | See site* |
| Dubsado | Yes | Contracts | No | Partial | See site* | |
| Notion | Shared pages | Manual | Embeds | Comments | Limited | Free / paid* |
| Accelo | Yes | Yes | Project reports | Yes | Partial | See site* |
*Approximate; verify.
How we chose these tools
We compared each tool's published features, plans and documentation on six criteria: client logins, deliverables and approvals, reports, messaging, branding, and price.
1. SuiteDash: most complete all-in-one portal
Verdict: portal, CRM, projects, files and invoicing under your brand.
Pros: breadth; white-label; price.
Cons: setup takes time.
2. SEO Runway: best portal on live marketing work
Verdict: clients log in to their project with a client role that shows deliverables and white-label reports only, approve work through sign-offs and message your team, so they see real SEO, local, Ads and social results, not a copy.
Pricing: Core SEO from $49/month; 14-day free trial. See plans.
Pros: live data; approvals and chat included.
Cons: no invoicing or contracts; not for non-marketing deliverables.
3. Copilot (Assembly): most polished
Verdict: a modern branded portal with messaging, files, forms and billing.
Pros: design; custom domain.
Cons: app integrations needed for reports.
4. AgencyAnalytics: best reporting portal
Verdict: clients log in to live marketing dashboards.
Pros: reporting.
Cons: no approvals.
5. Moxo: best for workflows
Verdict: structured client workflows and approvals.
Pros: workflow.
Cons: price.
6. Clinked: best file sharing
Verdict: a white-label portal for files and collaboration.
Pros: files.
Cons: no marketing data.
7. HoneyBook: best for freelancers
Verdict: proposals, contracts, invoices and a client portal.
Pros: business admin.
Cons: not delivery-focused.
8. Dubsado: best automated onboarding
Verdict: client onboarding workflows and forms.
Pros: automation.
Cons: learning curve.
9. Notion: best DIY portal
Verdict: shared pages as a lightweight portal.
Pros: flexible; cheap.
Cons: manual; permissions are fiddly.
10. Accelo: best with agency ops
Verdict: a portal as part of full agency management.
Pros: ops.
Cons: cost.
What clients should and shouldn't see
- Should see: results and reports, deliverables, items waiting for their approval, the timeline, and a place to message you.
- Shouldn't see: internal tasks and comments, other clients, raw tool data, or draft work not ready for review.
Related guides
Frequently asked questions
Do agencies need a client portal?
Not always, but once you have more than a handful of clients, a portal cuts status emails, speeds up approvals and makes your service feel more professional.
Can clients see live results?
With some portals. SEO Runway and AgencyAnalytics show live marketing data; general portals usually show files and links.
Should the portal be on my own domain?
If possible. A custom domain and your branding make the portal feel like part of your agency.
The bottom line
- All-in-one portal and business admin: SuiteDash.
- Marketing agencies wanting clients in the live project: SEO Runway.
- Most polished: Copilot (Assembly).
- Reporting portal: AgencyAnalytics.
Start a 14-day free trial of SEO Runway and invite a client to their project, or see the agency hub.
